The Covid-19 pandemic has changed the health and wellness industry significantly.
Exponential advances in medical science, digital technologies, data access and analytics, and a movement from disease care to prevention and well-being, are also driving this change.
Wellness is now not only only about fitness and eating well, but overall physical and mental wellbeing.
The altered landscape has made it essential that health service providers adapt if they are to successfully tap into the lucrative global health and wellness market, valued at an estimated R23-trillion.
Company owners need to ensure everyone within the business structure is aligned with modern expectations of consumers by implementing targeted training strategies.
Wellness Warehouse, South Africa’s largest health, wellness and organic food retailer, has been an early adopter of customer-focused training strategies.
In 2017, the company established its Wellness Training Academy as a means of further improving the customer experience by raising the standards of product and health knowledge across the business.
It achieved this by partnering with New Leaf Technologies.
Through the provision of the aNewSpring elearning platform, which enables Learning & Development professionals to create, curate and deliver blended learning that adapts to each individual, New Leaf was able to assist the Academy to optimise its training and development offering.
In the space of a year the number of Academy team members enrolled in the LMS learning programme has grown from 150 to 300.
The Academy started off with the Trainer version of the aNewSpring training management system. It then transitioned to the Enterprise version, enabling it to collect data, measure engagement and progress and plan better.
In some cases, Wellness Warehouse saw increases in competency of over 35% improvement in individual results. Another product offered by New Leaf is dominKnow, a cloud-based easy-to-use eLearning authoring tool that ensures team members no longer need to spend time doing complex and time-consuming programming to achieve many tasks. In future, all New Leaf’s new Learning Content Management System implementations will include this authoring tool for free